Spanning 200 square meters with three street-facing windows, the space asserts a strong urban presence. The project, designed by LualdiMeraldi Studio, is interpreted through Mo.1950’s distinctive, tailored approach to interior setup.

The exhibition space, showcased through three display windows, unfolds across three levels connected by a striking wooden staircase. This scenic feature serves as the store’s focal point and an iconic element for Calligaris, a brand that has always reinterpreted this timeless material in a contemporary way. The project also extends to the basement level and the mezzanine, creating a showroom journey that explores finishes, materials, and functional solutions, illustrating the evolution of the brand

Layouts, materials, and atmospheres are calibrated to reflect a contemporary and accessible vision of living. The showroom marks the first step in a broader retail transformation strategy for Calligaris. A new spatial identity emerges, bridging brand evolution and experiential design.